This congress offers a unique combination of commercial strategy and scientific research. With this congress, we aim to create a platform for networking and information exchange based on research, growing and commercialization of strawberries for the fresh market. The program comprises two days of lectures by speakers, presentations and panel discussions, as well as one day of field trips on Friday and the International Mechanisation and Demonstration Strawberry Fair organized by the Research Centre Hoogstraten on Saturday. You can select the topics of your interest by choosing from different themes in various parallel sessions.