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Fluence bolsters North American team with decades of strategic horticulture experience

Fluence bolsters North American team with decades of strategic horticulture experience

AUSTIN, Texas (Feb. 18, 2021)—Fluence by OSRAM (Fluence), a leading global provider of energy-efficient LED lighting solutions for commercial cannabis and food production, today announced that Saman Soltaninejad, Ashley Veach, Brad Susko, Sara Bovorn and Adam Edwards joined the company’s North American team.

Following the company’s latest cannabis research findings and successful project implementations throughout North America, Fluence continues to expand its team of horticulture experts to serve the diverse needs of cannabis and food cultivators.

The newest hires include:

  • Saman Soltaninejad, horticulture service specialist, high-wire crops:
    Soltaninejad has worked for more than 15 years in vegetable and ornamental production throughout the world, accumulating valuable applied research and development experience while pursuing innovation and sustainability in agriculture. Based in Leamington, Ontario, Soltaninejad joins Fluence from Great Northern Hydroponics, an Ontario-based, 70-acre greenhouse, where he spearheaded a research and development partnership with Fluence studying various tomato cultivars. Soltaninejad has also worked in facilities such as ILVO research centre in Belgium and Orangeline Farms in Canada, where he grew high-wire crops and strawberries.
  • Ashley Veach, research strategic account manager, commercial agriculture:
    Veach brings a wealth of commercial agriculture knowledge to the Fluence team. Prior to Fluence, Veach served for nearly a decade as a commercial grower accounts manager and project manager for LumiGrow. Veach will work closely with Fluence’s research and university partners in support of the business development team.
  • Brad Susko, strategic account manager, commercial agriculture:
    For the past 10 years, Susko worked as an operations consultant and executive for Mastronardi Produce and Lakeside Produce. Prior to his produce experience, Susko held various engineering roles with and launched lighting technologies for 5.11 Tactical. Based in Ontario, Susko will focus on expanding Fluence’s footprint in Eastern Canada, specifically in the Leamington area.
  • Sara Bovorn, program manager:
    Originally from Bangkok, Thailand, Bovorn brings more than 12 years of customer success experience to Fluence. Bovorn has held project management and client success roles for numerous major financial and real estate brands, and will focus on supporting Fluence’s network of industry partners.
  • Adam Edwards, inside sales representative:
    Edwards has returned to Fluence following his role as director of sales for the International Hemp Exchange. Building upon his more than 10 years of experience serving commercial cannabis cultivators, Edwards will leverage his expertise from multiple managerial roles with horticulture businesses such as GrowLife, Inc. and EYE HORTILUX to serve Fluence’s cannabis customers throughout North America.

To learn more about Fluence’s solutions for commercial cannabis and food growers, click here.